sub domain and seo marketing

Google Keyword Search Tool
URL to Google Keyword Tool

The Keyword Tool is especially helpful in three situations:

• When you first create a new website or redesign your website
• When your current keywords are performing poorly and you need to find better options
• When you have one keyword that really works well and want to find more like it

The keyword tool give you insight in how the public is thinking when they are searching to answer a question. How often have you heard someone restate the question so a clear answer could be given? The keyword tool answers that question. What are the most common words people use when looking for my products and sevices.

Web Page Keyword Placement Locations

There are many places to put your keywords. The fist is to register a "keyword domain." That is a domain name that contains a keyword for your topic. Hyphenated domain names are often of this type such as "albin-brown-food-inspector.com." It may look strange but it is good for search engine optimization marketing.

Another place for keywords is the page title. This is a meta tag in the head of the document. This is often the snippet of text that appears in the search engine results pages (SERP). It is good for the visitor too!

Another location is in the page description. This is also a meta tag in the head of the document. This tag is usually a gramatically correct sentence or two, although Google says it can be a series of comma separated words.

The obvious location for keywords is the main content. Your content should be in paragraph tags but content in table rows and cells seems to work as well.

A not-so-obvious location for keyworks is a paragraph called "Tags." This is just a group of words that you wish to associate with your page but they do not fit into your content. They may be related works or just versions that you did not use such as plural forms which just didn't come up. They could also be some of the less popular words for your topic that only a small percentage of searchers use to find you.

Here's one no one thinks of: the "alt=" attribute in images. The search spiders cannot read images or text in images but they do read the alt attribute. That is an excellent place to locate keywords. Name your images some appropriate keyword for your topic.

This one is a little harder to do but very good if you can: the text for the links is very useful to describe the link. Search spiders do read and even evaluate the link text to determine what the link is about.

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