| ** seo edition, Page 13 | A service by Kratos Websites -- helping you win on the web | September 8th 2010 ** |
| Feature Articles |
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| Sub Domain Marketing | .................. | pg 1 |
| Web Golden Rules | .................. | pg 2 |
| Optimization (SEO) | .................. | pg 10 |
| More Topics Soon | .................. | TBA |
| On Site - SEO |
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| Your Content Box | .................. | pg 6 |
| Keyword Search | .................. | pg 8 |
| Keyword Placement | .................. | pg 8 |
| Keyword Trends | .................. | pg 9 |
| Local Search | .................. | pg 11 |
| Personal Search | .................. | pg 11 |
| Visitor Conversions | .................. | pg 12 |
| Visitor Tracking | .................. | pg 12 |
| Page Rank Tool | .................. | pg 13 |
| Off Site - SEM |
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| Press Releases | .................. | pg 14 |
| Article Publishing | .................. | pg 14 |
| Blogs & Forums | .................. | pg 15 |
| Social Networks | .................. | pg 17 |
| More Topics Soon | .................. | TBA |
| Instructional |
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| DIY SEO | .................. | pg 23 |
| SEO Book | .................. | pg 27 |
| SEO Loop Hole | .................. | pg 28 |
| More Topics Soon | .................. | TBA |
| About Us |
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| Info Contact Form | .................. | pg 20 |
| Sub Domain Examples | .................. | pg 21 |
| About Kratos Websites | .................. | pg 22 |
| Subip Template Demo | Coming Soon | |
“The heart of our software is PageRank™, a system for ranking web pages developed by our founders Larry Page and Sergey Brin at Stanford University. And while we have dozens of engineers working to improve every aspect of Google on a daily basis, PageRank continues to play a central role in many of our web search tools.”
| Check the page rank of your website with this tool |
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| Page Rank Displays Here |
PageRank Explained
PageRank relies on the nature of the web by using its vast link structure as an indicator of an individual page’s value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at considerably more than the sheer volume of votes, or links a page receives.
“PageRank is a link analysis algorithm used by the Google Internet search engine that assigns a numerical weighting to each element of a hyperlinked set of documents, such as the World Wide Web, with the purpose of "measuring" its relative importance within the set. The algorithm may be applied to any collection of entities with reciprocal quotations and references. The numerical weight that it assigns to any given element E is also called the PageRank of E and denoted by PR(E).”
Google goes far beyond the number of times a term appears on a page and examines all aspects of the page’s content. But some people get obsessed with page rank and develop complex formulas to calculate their pagerank.
For a more balanced view, see page 10.